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Nineteen eighty-four was not like 2014. When Steve Jobs launched the Macintosh, he had to generate excitement about a product — a computer — that was unfamiliar to most people, if not downright scary. His creation would eventually entice them into changing their minds, but first, they had to be intrigued enough to learn about it.
The Macintosh was new, but the media would have to be old. There were no tech blogs, no Facebook, no Twitter, and certainly no Mac rumor websites. There were no websites at all. So Jobs had to generate his own campaign to tell the world about the computer that he would announce on January 24, 1984, 30 years ago today.
Sorry, Facebook Events. A new standard for Internet birthday party invitations has been reached! Some guy used the Internet (via postings on Craigslist, Fiverr, etc) to get people around the world to be a part of his birthday party video.
Wish Willie Nelson A Happy 80th!
Happy Birthday, Willie!
Happy 69th, Mick Jagger!
The Lucifer of rock, the paradigm of the rock superstar as Pied Piper, tribal medicine man, unholy roller, the Dionysus of the rebellious young millions who in the 60’s made rock music the official language of their unfocused but unmistakable disaffection from tradition.
Newsweek January 4, 1971
Happy birthday to Joyce! (Taken with instagram)
Happy birthday to one of the NewsBeast tumblrs, Joyce! She doesn’t know we took or posted this picture so let’s troll her Twitter with some birthday wishes, eh? Tweet her at @joycectang!
Mitt Romney signs birthday cards sent to himself. Guess this is a new take on the whole, “Happy Birthday to me” thing.
President Obama to Betty White: Where’s your birth certificate?
Oh, B. We melt.