January was a pretty good month.
For starters, we launched a shiny new iPad app just two mere weeks ago and by all available indications things are going really, really well on that front. And then! 11.8 million monthly uniques at the Beast! Here’s the breakdown.
Newsweek’s app, officially still an infant in its second week of life, is among the top free and top grossing iPad apps in Newsstand, a result of the mere fact the app is free but the subscription, naturally, is not. If you’ve tried it out (and really, you should, here’s a demo), let us know what you think of it with either a message, reblog, or—ideally because these things matter for future app downloaders—a review in the App Store (plus the more stars you give us the more luck you’ll have in 2012—it’s science).
For the website, January brought thedailybeast.com (where we hang our hat too at thedailybeast.com/newsweek) our biggest traffic month in the history of all time forever—a whopping 11.8 million unique visitors stopped by for our mix of 2012 campaign coverage, entertainment scoops, and insatiable obsession with one Blue Ivy Carter. Andrew Sullivan’s monster story on Barry O’s successes didn’t hurt. 10.7 MU’s was our previous high water mark, which came in November of last year.
Here’s Omniture—which if you’re not a media writer nor Internet person let us explain it’s the robots we use to keep us informed how many non-robots are visiting the site.
And last but certainly not least, there’s you guys. Tumblr! Thanks for all the reblogs, likes, and—when we’re doling out faux-advice—messages. It makes us truly happy and we love it. If you’ve ever got any ideas for features or series or random posts you’d like to see on the nwk tumblr, shoot us a note. We love mail. And we love the stuff you keep stickin’ on our dashboards. Stay creative.